![]() Every time you list your business information on a website, like Yelp, this is known as a local citation. Remember, you want to be as thorough as possible when filling out your Yelp profile to give potential customers everything they are looking for.Īdd all of your business information, and make sure it’s 100% accurate. Add in your hours of operation, pricing, and any other relevant information. ![]() Yelp Profile Details Filling out your profile in its entirety is important.Just as you want your customers to be “wowed” when they physically walk into your business, your Yelp page should display the same sentiment. Getting a solid lay of the land can help you not only size up the competition but understand what it takes to rank for a high Yelp position. Who are your biggest competitors on Yelp? Take a look at what people are saying, what types of pictures do they feature on their Yelp profile? What keywords are they using? How do they interact with their Yelp customer reviews? If you’re a Boston seafood restaurant, type in seafood, Boston, in the Yelp search section. ![]() In order to find your competitors on Yelp, type in your main search keyword. ![]() Take a look at the Yelp pages of your competitorsīefore you start optimizing your profile, we recommend spending a little time on some of your competitors’ Yelp business listings. Now that your listing is claimed and your Yelp for Business Owners account is set up, you can start building and customizing your Yelp profile. If left unclaimed, anyone can go in and update your Yelp listing profile and add information. *Please note that it is important to claim your business on Yelp.
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